On October 29, 2026, the 30th Harbin International Seed Trade Expo 2026 ‘Great Wall’ opened at the Harbin International Convention and Exhibition Center. After several successful editions, the Harbin International Seed Trade Expo has become a highly recognized industry platform in the Northeast’s seed sector, providing an excellent venue for exchange and cooperation that helps seed companies expand their sales channels, enables growers to select suitable varieties, and promotes the standardized and orderly development of the industry. Shandong Province Seeds Group Co., Ltd. dispatched key staff members to Harbin to attend the conference. Taking advantage of this major event in the Northeast seed industry, the company connected with channel partners and growers, engaged in industry exchanges and market research, and worked with industry peers to explore paths for the development of the seed industry.

During the event, the company engaged in in-depth discussions with industry partners, distributors, farm managers, and large-scale growers. It conducted research on local cultivation practices and exchanged views on vegetable variety characteristics, field performance, suitable planting windows, and corresponding cultivation and management plans, addressing concerns raised by clients regarding variety adaptability, consistent yields, and field management. Participants simultaneously gathered first-hand market information and held discussions with potential partners on matters such as the introduction of new varieties, regional trials and demonstrations, long-term cooperation models, and supporting technical services, with the aim of identifying opportunities for collaboration and strengthening the customer base in the Northeast region.

Currently, the seed industry has entered a new phase of development, and the sector is setting higher standards for germplasm innovation, regional suitability of varieties, and supporting cultivation technical services. Shandong Province Seeds Group Co., Ltd., focusing on its core seed business and guided by market demand, continues to conduct variety screening, introduction testing, and regional adaptability evaluations, while constantly enriching its variety portfolio and improving its end-to-end technical service system. Capitalizing on this major industry event, the company is keeping abreast of industry trends, benchmarking against cutting-edge industry concepts, and continuously optimizing its product introduction and technical service systems.

To revitalize the seed industry, high-quality seeds are the top priority. Moving forward, Shandong Province Seeds Group Co., Ltd. will continue to deepen cross-regional industrial collaboration, select and promote high-quality varieties suited to the Northeast market, vigorously advance variety trials, demonstrations, and technical implementation services, and steadily expand opportunities for cooperation. By leveraging high-quality seed sources and professional technical services, the company will help enhance the quality and efficiency of agriculture in the Northeast and contribute to the high-quality development of the seed industry.

Shao Long, Assistant Regional Sales Manager for the Northeast Region at Shandong Province Seeds Group Co., Ltd., attended the meeting.